Privacy Policy
Last updated: October 28, 2026
This Privacy Policy explains how information is collected, used, and shared when you visit the FemiCore Wellness website at femicoreguide.produtomkt.com (the “Site”) and when you buy the FemiCore Guide digital program (the “Product”). In this policy, “we,” “us,” and “our” refer to FemiCore Wellness, the brand that operates the Site and offers the Product.
1. Information we collect
The Site does not have user accounts or sign-up forms, and we do not ask you to type personal information on the Site itself. We collect or allow the collection of the following:
| Category | Examples | Source |
|---|---|---|
| Device and usage information | IP address, browser type, device type, operating system, pages visited, referring URL, date and time of visit, ad click identifiers (such as fbclid) and campaign parameters (such as utm_source) | Automatically, through the Meta Pixel, YouTube, and our web host |
| Video and page interaction events | Whether you started the video, video progress milestones (25%, 50%, 75%, 90%), whether the purchase button became visible, and whether you clicked to go to checkout | Automatically, through the Meta Pixel |
| Purchase information | Name, email address, billing details, payment information, and order details | Provided by you to Hotmart at checkout (see Section 6) |
| Communications | Your email address and the content of messages you send us | Provided by you when you contact us |
We do not knowingly collect sensitive information such as health records through the Site. Simply visiting a page about bladder wellness, watching the video, or buying the Product is information that, combined with device data, may indicate an interest in that topic. Please consider this when deciding whether to allow advertising cookies (see Section 9).
2. Meta Pixel
The Site uses the Meta Pixel, a tool provided by Meta Platforms, Inc. (the company that operates Facebook and Instagram). The Meta Pixel uses cookies (such as _fbp) and similar technology to send information to Meta about your visit, including your IP address, browser information, the page URL, and the following events:
- PageView — you opened the page;
- VSLStart — you started the video;
- VSLProgress — you reached 25%, 50%, 75%, or 90% of the video;
- VSLCTAVisible — the purchase button became visible;
- InitiateCheckout — you clicked the purchase button (with the product name, price, and currency).
We use this information to measure the performance of our Facebook and Instagram ads, to understand how visitors use the page, and to show ads to people who visited the Site or who are similar to them. Meta may match this information with your Facebook or Instagram account if you have one and may use it according to its own policies. The Site does not send purchase events. If a purchase is reported to Meta, it is sent by Hotmart’s integration after the purchase is confirmed.
Learn more in the Meta Privacy Policy and Meta’s Cookies Policy.
3. YouTube video player
The presentation video is hosted on YouTube, a service of Google LLC, and shown through the official YouTube embedded player. The YouTube player script may load after the page has loaded, so the video can start quickly. The video player itself is created when you click play. When it loads, YouTube may receive your IP address and device information and may set cookies or use similar technology to deliver the video, record views, prevent fraud, and for other purposes described in Google’s policies. We do not control the information YouTube collects.
Learn more in the Google Privacy Policy and how Google uses cookies.
4. Cookies and browser storage
Cookies are small files stored by your browser. Besides the Meta and YouTube cookies described above, the Site stores a few items in your browser’s local storage and session storage. These stay on your device and are not sent to us:
- your tracking choice (accepted or declined);
- whether the purchase button has already been unlocked on this browser, so it stays visible if you return;
- which video events were already recorded during your visit, so they are not sent twice.
You can delete cookies and local storage at any time in your browser settings. Doing so resets your choices.
5. Analytics and server logs
Apart from the Meta Pixel, the Site does not use a separate analytics service such as Google Analytics. Our web hosting provider, Hostinger, automatically records standard server logs (such as IP address, browser type, the page requested, and the date and time) to operate, secure, and troubleshoot the Site.
6. Purchases through Hotmart
All purchases are made on a checkout page operated by Hotmart, a third-party digital commerce platform. When you buy, you give your name, email address, payment details, and other checkout information directly to Hotmart. Hotmart processes the payment and delivers access to the Product. We do not see or store your full card number.
Hotmart shares with us the information needed to fulfill your order and support you, such as your name, email address, the product purchased, the price, and the transaction status. Hotmart’s handling of your information is governed by the Hotmart Privacy Policy and the Hotmart General Purchasing Terms.
If you arrived at the Site from an ad, the Site may add the ad’s campaign parameters (such as utm_source, src, sck, or fbclid) to the checkout link so that the sale can be attributed to that ad.
7. How we use information
- to show the Site and the video and make them work properly;
- to process and deliver your purchase (through Hotmart) and handle refunds;
- to answer your questions and provide support;
- to measure and improve our advertising and the Site, including targeted advertising on Meta’s platforms;
- to detect and prevent fraud, abuse, and security problems;
- to comply with legal obligations and enforce our Terms of Use.
8. How information is shared
We do not sell your personal information for money. We share information only as follows:
- Meta Platforms, Inc., through the Meta Pixel, for ad measurement and targeted advertising. Under some U.S. state laws, this may be considered “sharing” for cross-context behavioral advertising, or a “sale” in a broad legal sense. You can opt out (see Section 9).
- Google LLC (YouTube), when the video player loads.
- Hotmart, to process payments, deliver the Product, and handle refunds.
- Hostinger, our web hosting provider.
- Authorities or other parties, when required by law, or to protect our rights, users, or the public.
- A buyer or successor, if the business is sold or transferred.
9. Your choices and opt-out
Opt out of the Meta Pixel on this Site. When you first visit, you can choose Accept or Decline. You can change your choice here at any time:
Your choice is saved in this browser. If you use another browser or device, or clear your browser data, you need to choose again.
Global Privacy Control. If your browser sends a Global Privacy Control (GPC) signal, the Site treats it as a request to opt out of the Meta Pixel for that browser, unless you have specifically chosen to allow it.
Other options. You can also manage how Meta uses your information for ads in your Meta ad preferences, block cookies in your browser settings, or use industry opt-out tools such as the Digital Advertising Alliance’s WebChoices.
Emails. If you receive marketing emails from us, you can unsubscribe using the link in any such email.
10. Your privacy rights
Depending on where you live, you may have some or all of the following rights regarding your personal information. Residents of several U.S. states, including California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, and others, have rights under their state privacy laws:
- Right to know or access the personal information we have about you and how it is used and shared;
- Right to delete personal information we collected from you;
- Right to correct inaccurate personal information;
- Right to opt out of the sale or sharing of personal information and of targeted advertising (see Section 9);
- Right to data portability, to receive a copy of your information in a usable format;
- Right to appeal if we decline your request;
- Right to non-discrimination: we will not treat you differently for exercising your rights.
To make a request, contact us as described in Section 15, and tell us which right you want to exercise. We may need to verify your identity, for example by confirming the email address used for your purchase. You may use an authorized agent; we may ask for proof of the agent’s authority. We will respond within the time required by applicable law (generally within 45 days). If we deny your request, you may appeal by replying to our decision; if your appeal is denied, you may contact your state Attorney General.
Information held by Meta, Google, or Hotmart is also subject to their policies; you can contact them directly to exercise rights over that information.
Nevada residents may submit a request to opt out of the sale of covered information by contacting us as described in Section 15. California residents may also request information about disclosures to third parties for their direct marketing purposes (California “Shine the Light” law).
11. Data retention and security
We keep personal information only as long as needed for the purposes described in this policy, including to provide the Product, handle refunds and support, keep business and tax records, and comply with legal obligations. Information collected by Meta, Google, Hotmart, and Hostinger is kept according to their own retention policies. We use reasonable measures to protect information, and the Site is served over a secure HTTPS connection, but no method of transmission or storage is completely secure.
12. Children
The Site and the Product are intended for adults and are not directed to children under 18. We do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, contact us and we will delete it.
13. International visitors
The Site is intended for visitors in the United States. If you access it from elsewhere, your information may be processed in the United States and other countries where we and our service providers operate, including Brazil and the Netherlands, which may have different data protection laws.
14. Changes to this policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top shows when it was last changed. Material changes will be posted on this page.
15. Contact us
For privacy questions or requests, contact FemiCore Wellness:
- Brand: FemiCore Wellness
- Buyers: use the option to contact the seller in your Hotmart purchase history, or the Hotmart Help Center, and mention “Privacy Request” and FemiCore Wellness.